Charity Advertisement

Charity Advertisement is a big thing on the TV and Radio, they are commercials that will play with your emotions in order to donate money or join in their events. Charities such as Oxfam, they produce these commercials of young children in different parts of the world who need food and drink, by showing you the children, allows the audience to be drawn in by sympathy as it plays with your emotions, making the audience wanting to donate to the company.

Another type of Charity is for Animals, RSPCA is a large company homing cats/dogs and many more. these types of adverts is mainly targeted for pet lovers, they show you the story behind a certain dog or cat and how they were mistreated, to how they are now. They do this by drawing you into the story, making you sympathize with the animals, as well as wanting them to be your pet. 

Race for life is a different type of advertisement as it is to do with fighting illnesses that ruining many peoples lives. Race for life is an event that Breast Cancer UK prepare for ladies to do a 5k run/walk/jog in order to raise money to cure cancer or 'Fight Cancer'. This commercial is mainly targeted at women who have suffered or knows someone who has suffered from this particular cancer or simply wants to support the campaign, coming together to raise awareness.